Fratello names Zev Kaminetsky as VP of Sales. He starts next week \ and brings fifteen years of experience to Fratello Cigars. His past experiences are with Camacho, Drew Estate, and Royal Agio. Until recently he was the National Sales Director for Royal Agio Cigars USA. But after Scandinavian Tobacco Group acquired Royal Agio, Kaminetsky became redundant.
“I’ve known Zev since before I started Fratello. His professionalism, work ethic, and family values fit right into our culture of hard work. I respect his commitment and the reputation he has . He worked so hard to build that with the hundreds of brick and mortar shops and consumers he has come across with. I can’t be any more excited to welcome Zev to our small family.” Says Fratello owner and founder Omar de Frias in a press release.
“I first met Omar on a trip thru the Washington, DC area with Jose Blanco while he still worked at NASA. I immediately recognized his passion for, as well as knowledge of, Premium Cigars & Tobacco. When he started Fratello Cigars a few years later, I knew it would not only be an amazing experience for him. And that his presence would have an instant & lasting effect on our industry. Watching what he has achieved in such a short time is a testament to what he brings to the table. I look forward to learning from him as we take the Fratello brand to the next level.” Kaminetsky adds.