Six days ago, on Friday, March 15, a white nationalist terrorist attacked two mosques in the city of Christchurch, New Zealand. With those attacks, he killed fifty mosque visitors and injured another fifty. Just to put it in perspective, fifty casualties equals almost thirty-five hundred victims if you compare the population of New Zealand to the USA. And that shows the impact of this tragedy.
Canteros, the sole importer and distributor of Non-Cuban cigars in New Zealand is based in Christchurch. The three-person team that runs the company are doing okay, none of them or immediate family are hurt. Yet, all of them are shaken and numb after another tragedy in their home town. Christchurch has been through devastating earthquakes in the recent past too, yet a terrorist attack of this scale leaves a whole other mental scar.
Fratello’s Omar de Frias reached out to Canteros after hearing about the shootings. Both companies have a strong relationship since the launch of the Fratello Classic on the IPCPR trade show in 2013. Canteros was one of the first international accounts for the Fratello brand. After the heartbreaking news, De Frias expressed that he wanted to help raise money for the victims. Fratello and the